REJUVENATING THE BEACH ROAD DISTRICT TO BE A VIBRANT BUSINESS AND LIFESTYLE DESTINATION
As at 18 March 2023
In world cities like New York and Tokyo, Midtown is the area where once older neighbourhoods have been transformed with great success to form a vibrant part of the city centre, with a high concentration of trendy residences, prime corporate offices, shops as well as fashionable dining and entertainment venues.
Guoco Midtown is a game changer. It is a landmark mixed-use development that will rejuvenate the Beach Road district. The iconic development will redefine public spaces, enhance street life, redefine the experience of working in Grade A offices and introduce an exciting new concept of urban living. Following the success of Guoco Tower, which injected new life to the Tanjong Pagar district, GuocoLand has put tremendous thought into Guoco Midtown, from assembling an internationally renowned team, understanding the needs of the community, to creating a new-to-market product that will redefine the way we live, work and entertain. Guoco Midtown is the future brought forward to the present. A modern, progressive and innovative project anticipating the future lifestyle of the people.
A first-of-its-kind urban and social business club within a mixed-use development. An impressive five-storey building boasts standout features including networking lounges, MICE facilities, collaborative work spaces, as well as venues for private gatherings and social parties. Midtown Hub is a revolutionary innovation to support the growing integration of lifestyle needs to live, work and entertain.
A first-of-its-kind urban and social business club within a mixed-use development. An impressive five-storey building boasts standout features including networking lounges, MICE facilities, collaborative work spaces, as well as venues for private gatherings and social parties. Midtown Hub is a revolutionary innovation to support the growing integration of lifestyle needs to live, work and entertain.
Guoco Midtown is like a future modern city featuring a huge 770,00 sq ft of premium Grade A offices and three retail clusters. The residential development Midtown Bay has a stunning 33-storey residential tower with 219 units made up of 1 to 3-bedroom options with the two-storey duplex units designed for three possible setups – residential, dual key and home office. An area truly made for working, playing & living.
Guoco Midtown offers convenient and direct access to 4 MRT stations – City Hall Interchange, Promenade Interchange, Esplanade and a sheltered air-conditioned underground connection to Bugis Interchange. The future North-South Corridor also runs adjacent to Guoco Midtown. A well-connected underground and overhead pedestrian network provides seamless links to the greater City Hall, Bugis and Marina Centre districts. Within minutes’ walk, you will be connected to countless F&B, shopping and entertainment options, as well as a host of international hotels.
Enjoy the buzz and soak up the energy around Guoco Midtown and Midtown Bay. Unlike the more traditional Shenton Way, this part of the CBD is alive 24/7, offering a range of exciting activities for every lifestyle. Check out the hottest new restaurant in town, enjoy a fun night out, or venture to the latest exhibition opening at the National Gallery. Whether it’s entertainment, culture or recreation you are after, they are all at your doorstep.
Guoco Midtown offers convenient and direct access to 4 MRT stations – City Hall Interchange, Promenade Interchange, Esplanade and a sheltered air-conditioned underground connection to Bugis Interchange. The future North-South Corridor also runs adjacent to Guoco Midtown. A well-connected underground and overhead pedestrian network provides seamless links to the greater City Hall, Bugis and Marina Centre districts. Within minutes’ walk, you will be connected to countless F&B, shopping and entertainment options, as well as a host of international hotels.
Enjoy the buzz and soak up the energy around Guoco Midtown and Midtown Bay. Unlike the more traditional Shenton Way, this part of the CBD is alive 24/7, offering a range of exciting activities for every lifestyle. Check out the hottest new restaurant in town, enjoy a fun night out, or venture to the latest exhibition opening at the National Gallery. Whether it’s entertainment, culture or recreation you are after, they are all at your doorstep.
Located within the Downtown Core Planning Area, which forms part of Singapore’s city centre. Midtown Modern will eventually link up 3 micro-markets:
City Hall, Marina Centre & Bugis to complete the connection of the area
Located within the central business district, Guoco Midtown is at the intersection of two key development corridors: Beach Road and Ophir-Rochor Road, and it links up 3 micromarkets, namely City Hall, Marina Centre and Bugis. When completed, Guoco Midtown will be a premium, vibrant business and lifestyle destination, attracting a dynamic community that will help to rejuvenate and reposition Beach Road.
With Guoco Midtown's 770,000 sqft of Grade A office space integrated into its retail and living space, it is indeed a city to live, work and play. The lifestyle component includes 3 retail villages and an F&B cluster. Residents of Midtown Bay will be able to use all these facilities, including the public gardens. Midtown Bay is directly connected underground to Bugis MRT interchange and linked to City Hall MRT interchange, Promenade MRT interchange and Esplanade MRT station.
Be part of the new wave of transformation at Beach Road. The district has in recent years established itself as the epitome of a vibrant residential, entertainment and business district. Every year, global and national level events such as the Singapore Grand Prix and National Day Parade are held within the district, highlighting it as an iconic and trendy area to live, work and entertain.
With Guoco Midtown's 770,000 sqft of Grade A office space integrated into its retail and living space, it is indeed a city to live, work and play. The lifestyle component includes 3 retail villages and an F&B cluster. Residents of Midtown Bay will be able to use all these facilities, including the public gardens. Midtown Bay is directly connected underground to Bugis MRT interchange and linked to City Hall MRT interchange, Promenade MRT interchange and Esplanade MRT station.
Be part of the new wave of transformation at Beach Road. The district has in recent years established itself as the epitome of a vibrant residential, entertainment and business district. Every year, global and national level events such as the Singapore Grand Prix and National Day Parade are held within the district, highlighting it as an iconic and trendy area to live, work and entertain.
When completed, Guoco Midtown and Midtown Bay will be the vibrant
social heart of the district. It will embrace and engage
the city with places of activity and vitality alongside
places of relaxation, recreation and quietude.
The design of Guoco Midtown represents the best in contemporary thinking on placemaking to create great streets, great neighbourhoods and great cities. Instead of one mega structure, Guoco Midtown boasts 10 different buildings of varying heights: from one and two-storey retail pavilions, a five-storey Network Hub, to a soaring Grade-A office tower and residential tower, seamlessly connected with each other. The design of Guoco Midtown serves to promote community interactions. For instance, a new internal street — Midtown Walk — will be flanked by two large sheltered public plazas, Midtown Garden and Midtown Market. The former is a relaxed place for social interaction, while the latter is an interpretation of a street market, according to the developer.
With offices and high-profile projects around the world, Guoco Midtown will mark yet another milestone in global contemporary city making. Rather than one mega structure, Guoco Midtown is designed as ten different buildings. They range from one and two-storey retail pavilions, a three-storey conserved police station, a five-storey network office building, to a 22-storey office tower and a striking 26-storey residential tower.
This innovative design strategy creates a people-oriented, street based integrated development that is lively, engaging and inspiring. Integrated within, and defined by the buildings, are ten public squares and gardens including two major public city room spaces: a 14-metre high Midtown Square, and a nine-metre high Market Place together with sky parks and sky terraces. In total, they form more than 170,000 sq ft of landscape and public spaces, and more than 34,000 sq ft of vertical greenery. When completed, Guoco Midtown will be the vibrant social heart of the district. It will embrace and engage the city with places of activity and vitality alongside places of relaxation, recreation and quietude. Guoco Midtown is a game changer in next century urban living.
With offices and high-profile projects around the world, Guoco Midtown will mark yet another milestone in global contemporary city making. Rather than one mega structure, Guoco Midtown is designed as ten different buildings. They range from one and two-storey retail pavilions, a three-storey conserved police station, a five-storey network office building, to a 22-storey office tower and a striking 26-storey residential tower.
This innovative design strategy creates a people-oriented, street based integrated development that is lively, engaging and inspiring. Integrated within, and defined by the buildings, are ten public squares and gardens including two major public city room spaces: a 14-metre high Midtown Square, and a nine-metre high Market Place together with sky parks and sky terraces. In total, they form more than 170,000 sq ft of landscape and public spaces, and more than 34,000 sq ft of vertical greenery. When completed, Guoco Midtown will be the vibrant social heart of the district. It will embrace and engage the city with places of activity and vitality alongside places of relaxation, recreation and quietude. Guoco Midtown is a game changer in next century urban living.
Connected by the new tree-lined Seawater Street, Market Place is one of two public squares that will form the social heart for the community living and working at Guoco Midtown. These spacious venues will come alive with weekend bazaars and alfresco dining under enchanting hanging gardens.
By providing a series of spaces that offer a variety of experiences, the design of Guoco Midtown encourages creative interaction between communities. A new internal street – Seawater Street – will be flanked by two large sheltered public plazas, Midtown Square and Market Place. The former is a relaxed place for social interaction while the latter is a more bustling interpretation of a street market. Seawater Street can also be closed to traffic so that it can link up the various public spaces to host large-scale community events during weekends.
As Adrian FitzGerald of Denton Corker Marshall explains, "Instilling a memorable sense of place and developing a strong sense of community are essential in designing and creating successful urban developments. A great deal of our time was spent honing and finessing the design of the public realm in Guoco Midtown to ensure a lively, vital, activated ground place, with weather protected urban spaces of varying character defined by human scale buildings."
As Adrian FitzGerald of Denton Corker Marshall explains, "Instilling a memorable sense of place and developing a strong sense of community are essential in designing and creating successful urban developments. A great deal of our time was spent honing and finessing the design of the public realm in Guoco Midtown to ensure a lively, vital, activated ground place, with weather protected urban spaces of varying character defined by human scale buildings."
Nearby, the redevelopment of Shaw Tower, an integrated development with views of Marina Bay & the City. Designed by Aedas, the new 35 storey tower will have 450,000sqft of Grade A office space and 30,000sqft of retail and F&B space on the ground level. It's going to be part of the Beach Road transformation and will be connected via pedestrian links to both Guoco Midtown & South Beach.
Welcome to Guoco Midtown. Life and energy permeate the entire development, including public spaces such as Midtown Square, bringing together nature, community and exciting new ways of urban living. From Midtown Square, there is also direct access to the office lobby and underground pedestrian network.
Part of a mixed-use development Guoco Midtown that comprises premium Grade A office space, public and retail spaces, exclusive residences, and the former Beach Road Police Station, a conserved building
Located within Central Business District, at the intersection of two key development corridors along Beach Road and Ophir-Rochor Road
Key connector between 3 office micromarkets – City Hall, Marina Centre & Bugis
Served by four MRT lines and Nicoll Highway, as well as the North-South Expressway in the future
It will rejuvenate the Beach Road by being the final critical piece of jigsaw that completes the transformation of the precinct
It will redefine the leasing concept for Grade A office
It will foster community street life by providing a series of community spaces that can adapt and cater to different public activities and events
It will introduce a new way of luxury city living in response to the growing trend of live, work and socializing
As the heart of the development, Midtown Hub will be an exclusive urban social club that incorporates the best of business and leisure, it is a place to connect like-minded people to create opportunities for collaboration, and ideas to thrive
Part of a mixed-use development Guoco Midtown that comprises premium Grade A office space, public and retail spaces, exclusive residences, and the former Beach Road Police Station, a conserved building
Located within Central Business District, at the intersection of two key development corridors along Beach Road and Ophir-Rochor Road
Key connector between 3 office micromarkets – City Hall, Marina Centre & Bugis
Served by four MRT lines and Nicoll Highway, as well as the North-South Expressway in the future
It will rejuvenate the Beach Road by being the final critical piece of jigsaw that completes the transformation of the precinct
It will redefine the leasing concept for Grade A office
It will foster community street life by providing a series of community spaces that can adapt and cater to different public activities and events
It will introduce a new way of luxury city living in response to the growing trend of live, work and socializing
As the heart of the development, Midtown Hub will be an exclusive urban social club that incorporates the best of business and leisure, it is a place to connect like-minded people to create opportunities for collaboration, and ideas to thrive
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Residents of Midtown Bay will have their own exclusive
amenities and also have access to a wide range of
amenities, services and activities in Guoco Midtown,
including a first- of-its- kind business and social club
― Midtown Hub
Being the residential component of Guoco Midtown, Midtown Bay will be plugged into the vibrancy, convenience and abundant facilities of Guoco Midtown. Residents of Midtown Bay will have their own exclusive amenities and also have access to a wide range of amenities, services and activities in Guoco Midtown, including a first- of-its- kind business and social club ― Midtown Hub.
As Guoco Midtown becomes more successful and established over time, Midtown Bay will also be able to enjoy the uplift in branding and value as a result of being part of this exciting mixed-use development. Guoco Midtown will complete the transformation of Beach Road and anchor the expansion of the Central Business District here in Bugis. Catering to the social aspect of living in the city, the units in Midtown Bay are specially designed for entertaining at home. Extra emphasis has been given to make sure that the living and dining areas are large enough to host a party of intimate friends in the privacy of home. In the day, the layout of the living and dining areas is also nimble enough to be converted to conducive work spaces. This flexibility, combined with exclusive access to facilities in Guoco Midtown, lets Midtown Bay residents enjoy city living in an unprecedented way.
The social heart of the development, Midtown Hub is a stunning, dedicated 80,000 sq ft space that brings together the best of entertainment, business and leisure. Residents of Midtown Bay will enjoy exclusive membership to Midtown Hub, where they can socialise, network, and connect with a like-minded community of innovative thought leaders. It is an inspiring space alive with creative energy and activity. The elegant and welcoming ambience allows residents to impress and entertain their guests in style. With all that, and facilities that include well-designed spaces that can host private events, parties and dinners, facilities for collaborative work, networking and MICE, and an enviable suite of lushly landscaped recreational facilities, Midtown Hub is an unparalleled and never-before extension of home for residents of Midtown Bay.
As Guoco Midtown becomes more successful and established over time, Midtown Bay will also be able to enjoy the uplift in branding and value as a result of being part of this exciting mixed-use development. Guoco Midtown will complete the transformation of Beach Road and anchor the expansion of the Central Business District here in Bugis. Catering to the social aspect of living in the city, the units in Midtown Bay are specially designed for entertaining at home. Extra emphasis has been given to make sure that the living and dining areas are large enough to host a party of intimate friends in the privacy of home. In the day, the layout of the living and dining areas is also nimble enough to be converted to conducive work spaces. This flexibility, combined with exclusive access to facilities in Guoco Midtown, lets Midtown Bay residents enjoy city living in an unprecedented way.
The social heart of the development, Midtown Hub is a stunning, dedicated 80,000 sq ft space that brings together the best of entertainment, business and leisure. Residents of Midtown Bay will enjoy exclusive membership to Midtown Hub, where they can socialise, network, and connect with a like-minded community of innovative thought leaders. It is an inspiring space alive with creative energy and activity. The elegant and welcoming ambience allows residents to impress and entertain their guests in style. With all that, and facilities that include well-designed spaces that can host private events, parties and dinners, facilities for collaborative work, networking and MICE, and an enviable suite of lushly landscaped recreational facilities, Midtown Hub is an unparalleled and never-before extension of home for residents of Midtown Bay.
Arrival Drop-Off @ Midtown Bay Residences condo
Pool Garden at Level 7 @ Midtown Bay Residences condo
Sky Garden at Level 25 @ Midtown Bay Residences condo
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The residential component of Guoco Midtown, Midtown Bay is an exclusive collection of luxury city homes. Midtown Bay residents will enjoy the flexibility of living, working and entertaining at home, as well as networking, innovating, and relaxing at Guoco Midtown. This is truly an integrated and vibrant urban lifestyle of the future.
Midtown Bay is designed to set a new benchmark for city living. The residences at Midtown Bay will offer urbanites the flexibility to live, work and entertain at home. Each unit will have spacious living and dining areas that allow for ample configurations to entertain guests on an intimate scale. Rare city duplex units also offer greater flexibility for residents to use the lower and upper floors in many different ways. Whilst the residences offer privacy and exclusivity, public spaces in Guoco Midtown let residents experience the buzz of the city life. There will be low-rise shops and an array of restaurants for everyday conveniences.
Guoco Midtown Bay's residents may also look forward to bustling weekend markets, festivals and cultural events at these lush and vibrant spaces. Residents in Midtown Bay will be buying into everything that Guoco Midtown has to offer – the buzz of city life right below and the quietness and exclusivity of luxury urban living above, for an altogether invigorating, vibrant, and social city lifestyle experience.
Guoco Midtown Bay's residents may also look forward to bustling weekend markets, festivals and cultural events at these lush and vibrant spaces. Residents in Midtown Bay will be buying into everything that Guoco Midtown has to offer – the buzz of city life right below and the quietness and exclusivity of luxury urban living above, for an altogether invigorating, vibrant, and social city lifestyle experience.
The sophisticated interiors and spaces evoke a sense
of welcome and poise, with a material palette that is
refined and stylish at Midtown Bay
The President’s Design Award winner Peter Tay of Peter Tay Studio is the celebrity interior designer to international stars. Best known for his sleek and luxurious approach to design, Peter's work encapsulates the pure essence of space that delicately accentuates the lifestyles of his discerning clientele. For Midtown Bay, Peter has created a work of timeless beauty and elegance. From the impressive lobby to the sophisticated interiors, the spaces evoke a sense of welcome and poise, with a material palette that is refined and stylish.
The minimalist, straightforward rectilinear spaces, though deceptively simple, become extremely flexible in their multiple adaptations for one's living, working, and entertaining options. Peter explains, “For me, design is really about the spatial quality. Interior design starts from first understanding the architecture in terms of its materiality, tactility and colour. Midtown Bay is a beautiful piece of architecture because of the simple use of material. To me, this simplicity has a monolithic quality, which inspired the interior design. When the interiors are this simple, that is when you really enjoy the space.”
The minimalist, straightforward rectilinear spaces, though deceptively simple, become extremely flexible in their multiple adaptations for one's living, working, and entertaining options. Peter explains, “For me, design is really about the spatial quality. Interior design starts from first understanding the architecture in terms of its materiality, tactility and colour. Midtown Bay is a beautiful piece of architecture because of the simple use of material. To me, this simplicity has a monolithic quality, which inspired the interior design. When the interiors are this simple, that is when you really enjoy the space.”
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Once completed in 2022, Guoco Midtown is set to revitalise the BugisBeach Road district. Spanning 950,600 sq ft, the mixed-use development by GuocoLand will redefine public spaces, enhance street life, redefine the experience of working in Grade-A offices, and introduce an exciting new urban living concept.
The project comprises one 30-storey office tower with 770,000 sq ft of premium Grade-A office space; a Network Hub — a first-of-its-kind social and business club —occupying 80,000 sq ft across five levels; more than 30,000 sq ft of retail and entertainment space featuring three different retail concepts across the entire development; 170,000 sq ft of landscaped and public spaces; a three-storey conservation building (which used to be the old Beach Road Police Station); and Midtown Bay, a luxury condominium with 219 units.
The project comprises one 30-storey office tower with 770,000 sq ft of premium Grade-A office space; a Network Hub — a first-of-its-kind social and business club —occupying 80,000 sq ft across five levels; more than 30,000 sq ft of retail and entertainment space featuring three different retail concepts across the entire development; 170,000 sq ft of landscaped and public spaces; a three-storey conservation building (which used to be the old Beach Road Police Station); and Midtown Bay, a luxury condominium with 219 units.
GuocoLand Group - award-winning real estate developer
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Listed on the Singapore Exchange since 1978, GuocoLand Limited ("GuocoLand") is an award-winning real estate developer distinguished by quality, innovative design and concepts. In Singapore, the Group has successfully developed 36 residential projects yielding approximately 11,000 apartments and homes, and the iconic integrated mixed-use development Guoco Tower ― the tallest building in the city-state reaching a height of 290 metres. With established operations in Singapore, China, Malaysia and Vietnam, GuocoLand’s portfolio comprises residential, hospitality, commercial, retail and integrated developments spanning across the region.
